B&F,
Inc. Online Privacy Policy (Last updated May, 2007)
B&F
has established this Privacy Policy to explain how it protects and manages
the personal information that it collects from you (the customer) online.
1. |
Consent for Collection, Use and Disclosure |
Your use of the B&F
site and/or your registration for B&F products and services constitute
your consent to the terms of this Privacy Policy. If you do not agree
to the terms of this Privacy Policy, please do not use the B&F site.
B&F may occasionally update this
Privacy Policy. When it does, B&F will also revise the “last update”
date at the top of this Privacy Policy. In addition, B&F will seek a
customer’s prior consent, by email, for any new uses or proposed disclosures
of information collected from the customer prior to the change. B&F
will notify customers by email of changes to this policy that will
affect information collected from them in the future. In
certain circumstances, however, B&F will not inform and obtain the
consent of the customer, such as in connection with an investigation of a
breach of an agreement, contravention of laws, an emergency where the life,
health or security of an individual is threatened, the collection of a debt
or in compliance with the request of a law enforcement agency or a court
order.
A customer may
withdraw his or her consent for collection, use and disclosure at any time by
sending an email to privacy@9cycles.com Please note that, if you do, B&F may suspend its
provision of products and services to you.
When you unsubscribe, if
you fall within the guarantee period for any B&F product and you request
a refund, the guarantee will be honored.
B&F collects,
at the time of your registration and your sign-on to its web site, certain
“personal information” (information that personally identifies you) including
but not limited to your name, email address, home or work address, telephone
number, and information about your computer hardware and software (e.g.,
IP address, operating system, browser type, domain name, URL, access times,
and referring web site addresses).
B&F has
implemented this Privacy Policy to protect personal information received from
its customers, and to respond to any inquiries. The Privacy Policy also provides that B&F will
use appropriate contractual means to establish a comparable level of
protection for personal information which is sent for processing by third
parties on B&F’s behalf.
B&F has designated responsibility for
your personal information to its Privacy Officer, who ensures compliance with
the principles in this Privacy Policy. Other B&F individuals may be
delegated to act on behalf of the Privacy Officer.
3. |
Purposes for Collecting Personal Information |
B&F collects
and uses personal information for the following Identified Purposes:
(a) |
to understand customer needs regarding B&F’s
services; |
(b) |
to develop and provide our web site and our products
and services for our customers; |
(c)
to fulfill your requests for products, services or information;
(d) |
to communicate with customers and site visitors, when
necessary, and to inform customers of upgrades, as well as of other
products and services available from B&F, its affiliates and third
parties; |
(e) |
to allow customers to access limited-entry areas of B&F’s
site; |
(f) |
to personalize some of our services and products for
you and to deliver targeted advertisements and offers from B&F and
third parties; |
(g) |
to bill accounts and maintain payment records; |
(h) |
to comply with any applicable law, regulation, legal
process or government request; |
(i) |
to respond to a legitimate claim, or to address our
reasonable belief, that you are violating the rights of any third party or
any of the agreements or policies that govern your use of the B&F site
or any B&F product or service; |
(j) |
to protect the services, products or rights of B&F,
including but not limited to the security or integrity of the B&F site;
and |
(k) |
to identify and resolve technical problems concerning
B&F’s site, products and services. |
B&F also uses
personal information in an aggregate form (i.e., not individually
attributable to you) for its business analysis, operational, marketing and
other promotional purposes.
If we hire other
companies to provide some products or services on our behalf, then we will only
provide those companies the personal information they need for the Identified
Purposes, and we will limit their rights to use and further disclose your
personal information as appropriate in the course of their work for us.
4. |
Limiting the Collection of Personal Information |
B&F limits its
collection of personal information to only that information which is
necessary for the Identified Purposes. B&F does not direct its site
to, nor does it knowingly collect any personal information from children
under the age of thirteen.
When you visit the B&F
web site, a cookie may be placed on your computer or the cookie may be read
if you have visited the B&F site previously. B&F uses cookies
to allow B&F to determine which products and services you have already
purchased so that B&F does not provide redundant information to you, and,
if you are an B&F affiliate, to track B&F sales made to customers
referred by you so that you can receive compensation under our affiliate
program. If you choose to not have your browser accept cookies from the
B&F web site, you may not be able to view all the text on the screens, or
to experience a personalised visit, or to subscribe to certain service and
product offerings on the B&F site.
5. |
Disclosure, Processing and Retention |
B&F does not
sell, rent or disclose your personal information to anyone else, except:
(a) |
to someone you have designated to act as your agent,
for one or more of the Identified Purposes (listed in Section 2, above); |
(b) |
to B&F’s employees, independent contractors,
subsidiaries, affiliates, consultants, business associates, service
providers, suppliers and agents, acting on B&F’s behalf for any of the
Identified Purposes; |
(c) |
as necessary if B&F has reason to believe that
disclosure is necessary to identify, contact or bring legal action against
someone who may be causing injury to or interference (either intentionally
or unintentionally) with B&F’s rights or property, other users of B&F’s
web site, products or services, or anyone else that could be harmed by such
activities; and |
(d) |
to respond to judicial process and provide
information to law enforcement agencies or in connection with an
investigation on matters related to public safety, as permitted by law, or
otherwise as required by law. |
In addition, as we
continue to develop our business, we or our affiliates may sell or buy other
businesses or entities, or we may merge with another company. In such
transactions, personal information may be one of the transferred business
assets. Also, in the event that B&F or substantially all of its assets
are acquired, your personal information may be one of the transferred assets.
Your information
may be stored and processed in the United States, or in any other country in
which B&F or its affiliates, subsidiaries or agents maintain
facilities. By using this web site, you consent to any such transfer of
information outside of your country.
After your account
becomes inactive (that is, if you request to be removed from our database), B&F
will keep your personal information in its archives. Your information will
then be used only as necessary for tax reasons or to prove B&F’s
compliance with any applicable law.
6. |
Accuracy of Personal Information |
B&F will use
reasonable efforts to keep customer personal information accurate for the
Identified Purposes, and for minimizing the possibility of making
inappropriate customer decisions based on such information. Customers
are responsible for informing B&F about changes to their personal
information. You can do this by sending an email to our privacy
department privacy@9cycles.com. B&F will use new or updated personal information
it receives from customers to update its own records.
B&F will use
reasonable efforts to protect customers’ personal information.
8. |
Access to Personal Information |
B&F will afford
you a reasonable opportunity to review the personal information in your file,
sending an email to privacy department privacy@9cycles.com
If B&F is not
able to provide access to some aspect of a customer’s personal information,
it will provide reasons for denying access such as; that by doing so would
likely reveal personal information about a third party, or that it is
confidential commercial information or attorney–client privileged
communications, or that the information relates to a breach of an agreement
or a contravention of law, or that its disclosure could reasonably be
expected to threaten the life or security of another individual.
Customers have the
right to request that inaccurate or incomplete information be amended as
appropriate, by contacting B&F or the Privacy Officer as described
above. B&F will promptly correct such personal information. |